退訂部落格的 34 個原因 (英中對照)
2007-04-28 by 工友 from Hi3B
我的部落格最近用 RSS 訂閱的用戶增加的很快。其中，也不時會發現有退訂的情形。一直在思索網友為甚麼會訂閱，又為何會退訂。在網上找到了這篇文章。退訂部落格的 34 個原因。這是有 22000 訂閱戶的，美國知名 Darren Rowse 在他的部落格上經過調查後整理出來的調查報告。整理出來給大家參考。
34 Reasons Why People Unsubscribe from RSS feeds:
- Too many posts (the post levels are too overwhelming) - 文章貼太多（頻繁貼文導致用户資訊過載）
- Infrequent Posting (or the blog is effectively dead) - 文章貼太少（或許有些部落格已經不更新了）
- Partial Excerpts Feeds - RSS Feed 只有摘要输出
- Blog Changes Focus (too much off topic posting) - 主題變動（脫離主題的文章太多）
- Too many posts that I see elsewhere (Redundant, Repeated or Recycled News) - 太多到處可見的文章（抄襲複製或轉載）
- Uninteresting Content - 沒興趣的內容
- Irrelevant Content - 不相關的內容
- The Blogger’s Ego - Too much self promotion - 過于自我，過度自我宣傳、自吹自擂
- Low Quality Content - 內容品質低劣
- Too many posts that are too long - 太多文張過長
- Negative blogging - 負面報導
- Feed Errors - Especially when a Feed Reloads the latest 10-20 posts every time - RSS Feed錯誤，特别總是重覆餵送最後的10-20篇文章
- Offensive Content/Personal attacks/Discrimination - 攻擊性的內容/人身攻擊/歧視
- ‘infomercials’ (too much selling) - 內容商業化（大量行銷信息）
- Blog Titles that Don’t Tell what the post is about - 文章標題不說明文章主要內容
- No or Poor Formatting in posts - 內容排版欠佳
- My own interests as a reader change - 讀者本身興趣轉移
- No Longer Useful or Valuable - 不再有用或有價值
- Too many links in the text and not enough content - 文章內容過多鏈結，內容不充實
- Advertising - 廣告性質
- Inconsistent writing (style and focus) - 寫作不一致（風格和焦點）
- Too Many Grammatical Errors - 太多語法文字錯誤
- Found other feeds that are better - 找到別處更好的飼料
- Too Narrow a focus - 視野狹隘
- Too much repetition in topic - 主題一再重複
- Pushiness of Blogger - 語言粗魯
- Blogger Doesn’t Respond to Comments - 不回應文章的評論
- No Images in the feed - 飼料中沒圖片
- Lack of Confidence or Opinion - 不具信用或主張
- Lack of a sense of who the blogger is - 不知道這部落格是誰的
- Too much clutter/extras at the end of posts - 文章结論混亂
- Talking Down to Readers - 評論讀者
- Too many quotes - 引用太多外來文字
- Change of Primary blogger - 原始部落格變更
